We love sports!

We are building incredible digital and physical experiences for players and sports lovers across the globe.

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About Us

Combining Sports & Technology

We bring over 20 years of technology experience to build highly engaging and functional experiences to the world of sports. We focus on mobile-first and AI-enabled experiences for superfans as well as beautifully designed, low effort experiences for those that are too busy to catch every game.

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Understeer

The best way to follow Formula 1

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Tennis Max

Follow your favourite tennis players and tournaments from your phone.

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Swace

Swace AI

Your personal tennis coach in your phone. Record and upload your tennis game and get personalized tips.

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Swace

Paddle Party

On-demand amateur leagues for pickleball. All across the United States.

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